Coolibar’s photo direction centers on everyday moments in the sun, with UPF 50+ protection built in.
As photo art director, I set a clear vision while staying open to collaboration, favoring authentic interaction over posed shots to create imagery that feels natural and true to life.
Coolibar: UPF 50+ Sun Protection You Wear
Creative Director: Elizabeth Mullen | Photographer: Cheyenne Ellis | Producer: Kevin Kapoor | Photo Retoucher: Dave Rosenfeld
Client: Coolibar: UPF 50+ Sun Protection You Wear
Creative Director: Elizabeth Mullen | Photographer: Cheyenne Ellis | Producer: Verity Hoskins | Photo Retoucher: Dave Rosenfeld
Client: Coolibar: UPF 50+ Sun Protection You Wear
Creative Director: Elizabeth Mullen | Photographer: Martin Sunberg | Producer: Tanya Silver | Photo Retoucher: Dave Rosenfeld
